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Because just because you can post it, doesn’t mean you should. Social media has created a world where almost anyone with a smartphone can become a content creator, marketer or news source. In Jamaica, businesses are using Instagram, TikTok and Facebook to sell products, build relationships and reach audiences without…

Social media has transformed the way news is gathered, disseminated and consumed. It has facilitated anyone with a smartphone providing first-hand accounts and experiences of events taking place, whether in real time or at a later date. In turn, this transformation has impacted traditional media in a major way, forcing…